How to write great blogs for better SEO
Boost your website’s performance by focussing on the core of SEO - quality content for readers, specifically in the form of blog posts - and continue your journey to great SEO (see also our jargon-free beginner’s guide on off-page SEO).
In this starter’s guide to SEO we follow on from creating Google-friendly pages to improving your website’s SEO with fantastic blog content that your visitors love.
Get clear on the principles of great blog content and then follow our workflow step by step to work on your website SEO straightaway.
We show you how to find quality topics that are meaningful to your website readers and will help your SEO, plus spell out each and every step you need to take to get that blog content published.
Break out of feeling low about your site’s visibility and get confident again that what you’re doing on your website is making a difference, ticking all the right boxes for Google searches and keeping your visitors happy!
What’s included?
Focussing on writing blog content (on-page SEO) - simple ways to help your website get found and be more people-friendly*
Simplifying blog content generation so that your blogs get read and served up to others in Google
Our recommended blog workflow from start to finish, so you don’t need to work it out yourself
Worksheets for you to fill in and see our real-life worked long-form article examples from our blog
Based on official current updates from Google, giving you confidence in legitimate approaches to content marketing on your blog
*Part 1 focusses on off-page SEO: how to make your website Google-friendly
Boost your website’s performance by focussing on the core of SEO - quality content for readers, specifically in the form of blog posts - and continue your journey to great SEO (see also our jargon-free beginner’s guide on off-page SEO).
In this starter’s guide to SEO we follow on from creating Google-friendly pages to improving your website’s SEO with fantastic blog content that your visitors love.
Get clear on the principles of great blog content and then follow our workflow step by step to work on your website SEO straightaway.
We show you how to find quality topics that are meaningful to your website readers and will help your SEO, plus spell out each and every step you need to take to get that blog content published.
Break out of feeling low about your site’s visibility and get confident again that what you’re doing on your website is making a difference, ticking all the right boxes for Google searches and keeping your visitors happy!
What’s included?
Focussing on writing blog content (on-page SEO) - simple ways to help your website get found and be more people-friendly*
Simplifying blog content generation so that your blogs get read and served up to others in Google
Our recommended blog workflow from start to finish, so you don’t need to work it out yourself
Worksheets for you to fill in and see our real-life worked long-form article examples from our blog
Based on official current updates from Google, giving you confidence in legitimate approaches to content marketing on your blog
*Part 1 focusses on off-page SEO: how to make your website Google-friendly
Boost your website’s performance by focussing on the core of SEO - quality content for readers, specifically in the form of blog posts - and continue your journey to great SEO (see also our jargon-free beginner’s guide on off-page SEO).
In this starter’s guide to SEO we follow on from creating Google-friendly pages to improving your website’s SEO with fantastic blog content that your visitors love.
Get clear on the principles of great blog content and then follow our workflow step by step to work on your website SEO straightaway.
We show you how to find quality topics that are meaningful to your website readers and will help your SEO, plus spell out each and every step you need to take to get that blog content published.
Break out of feeling low about your site’s visibility and get confident again that what you’re doing on your website is making a difference, ticking all the right boxes for Google searches and keeping your visitors happy!
What’s included?
Focussing on writing blog content (on-page SEO) - simple ways to help your website get found and be more people-friendly*
Simplifying blog content generation so that your blogs get read and served up to others in Google
Our recommended blog workflow from start to finish, so you don’t need to work it out yourself
Worksheets for you to fill in and see our real-life worked long-form article examples from our blog
Based on official current updates from Google, giving you confidence in legitimate approaches to content marketing on your blog
*Part 1 focusses on off-page SEO: how to make your website Google-friendly
Learn how create better blog content that helps your website get found
SEO can be technical and confusing, but be encouraged that the key to unlocking good SEO is actually quite straightforward: make pages primarily for users, not for search engines. In this second beginner’s guide to website SEO, we’ll show you how to write brilliant blog content.
The fact that SEO is about making webpages for users means that you’re more than capable of writing the blog content that will appeal to them. We’ll show you a simple, structured approach to blogging so that you can begin to get great quality content on your website that address your users’ questions and gets picked up by Google in search engine results. With this great content you’ll be better placed to see improvements in your website’s SEO via your blog.
If you’ve felt like you don’t know where to start with writing content for your blog, which topics to focus on or how to put a brilliant blog together, we’ll guide you from first principles to the final flourishes that you need to gain traction with your website’s SEO.
In this digital download brilliant blog guide, you’ll get access to our structured process from the planning stages, to the writing and finally the publishing. Plus we’ve included specimen examples from our website blog. You can also use this guide to create your own online knowledge management system on the free Notion app.
Simple, focussed content topic generation
We show you how to brainstorm and collect great topic ideas that are relevant and focussed - avoid wasting time on content that falls flat and doesn’t enhance your website’s SEO with Google or users
Avoid the pitfalls!
Follow our simple content generation steps to maximise the time you spend on your website’s SEO, get the best results, plus get quicker at producing the optimal content for your users every time.
Includes important final checks
We guide you from the very first steps to the final moment when you click ‘publish’ so that every aspect of your content is geared to to get the most SEO impact with your potential customers and in Google’s eyes.
“One thing that really stood out for me was the clear practical advice on how to get my website working more smoothly.”
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